HCL Commerce Cloud
Easy personalized, omni-channel buying experiences
Marketing & Commerce |
June 27, 2024
HCL Commerce Cloud and Perficient Convene Automotive Leaders at the Marconi Automotive Museum
HCL Commerce Cloud and Perficient convened key automotive players to discuss customer journeys and the impact of technology at the Marconi Museum roundtable.
Marketing & Commerce |
March 15, 2024
Embracing Packaged Business Capabilities (PBCs): A Superior Middle Alternative to Microservices vs Monoliths
Achieve Digital Agility with Packaged Business Capabilities (PBCs). Streamline integration, reduce complexity and deploy faster for a scalable and efficient architecture.
Marketing & Commerce |
February 16, 2024
Overcoming E-commerce Challenges: A Case Study
North American retailer transforms E-commerce experience with HCL Commerce Cloud, sees significant gains in speed, orders & revenue.
Marketing & Commerce |
February 7, 2024
Five Principles for Effective Commerce Search
Elevate user experience, increase revenue, and boost engagement with diverse search types, refined queries, flexible results, reduced iteration, and smarter outcomes. HCL Commerce Cloud is your partner for sustained success.
Marketing & Commerce |
January 25, 2024
Create Customer Demands for Your Unique Solutions
Caterpillar drives customer loyalty and sales with digital innovation. See how e-commerce and data-powered solutions boost their business.
Marketing & Commerce |
January 2, 2024
AI in e-Commerce and Customer Experience
Deep dive into 2023's e-commerce and customer experience trends: Trusting AI, Generative AI's rise, microservices myths, and future predictions from HCL Commerce Cloud.
Marketing & Commerce |
December 22, 2023
Is Customer Behavior Analytics on Your Radar? With Increasing Digital Sales, It Should Be
Last year, behavioral analytics has been one of the hottest topics with Commerce customers. It will enable reporting and analytics capabilities.
Marketing & Commerce |
December 4, 2023
The Future of Automotive: Redefining Loyalty and Driving Sustainability
The automotive industry is evolving. Learn how to adapt, innovate, and connect with the next generation of consumers.
Marketing & Commerce |
November 22, 2023
More Than a Transaction - Building Relationships Through Personalization
Enhance customer engagement, loyalty, and revenue with the power of B2B e-commerce personalization. Learn how HCLSoftware can help you deliver an exceptional e-commerce experience.
Marketing & Commerce |
November 16, 2023
HCL Commerce Cloud 9.1.14 Release Highlights
HCL Commerce Cloud 9.1.14: Multilingual search, new B2B storefront, Google Analytics 4, and much more.
Marketing & Commerce |
October 30, 2023
Unveiling the Pitfalls of Relying Solely on Mach Composable Solutions
Highlighting some of the potential pitfalls and risks associated with relying solely on using pure composable e-commerce solutions, this POV piece by Magnus Jahrl, Senior Tech Lead with HCL Commerce Cloud, provides valuable insights into aspects to consider when choosing a future-proof e-commerce solution.
Marketing & Commerce |
October 3, 2023
Why Commerce (e-commerce) is not a Commodity
Discover how HCL Commerce Cloud challenges the notion that "commerce is a commodity" and offers scalable solutions that drive online revenue at speed, scale, and security. Find out more about our CX Studio Approach and why HCL Commerce Cloud is trusted and accountable as "The Platform of Trust."
Marketing & Commerce |
September 26, 2023
HCLSoftware named a Challenger in the 2023 Gartner® Magic Quadrant™ for Digital Commerce
The 2023 Gartner® Magic Quadrant™ for Digital Commerce has named HCL Commerce Cloud as a “Challenger” in Digital Commerce.
Marketing & Commerce |
August 18, 2023
What’s New in the HCL Commerce Cloud Release 9.1.13?
HCL Commerce Cloud has announced new capabilities in the – 9.1.13 release. Read the blog to learn how the HCL Commerce Cloud can help you sell more effectively and...
Marketing & Commerce |
August 16, 2023
HCL Commerce Cloud Scores Medals in 12 out of 12 Categories in the 2023 Paradigm B2B Combine Reports in both the Midmarket and the Enterprise Editions
Paradigm B2B just awarded HCL Commerce Cloud an outstanding 12 out of 12 possible medals in the 2023 Midmarket Combine and 2023 Enterprise Combine Reports - up from 11 in 2022!
Marketing & Commerce |
July 31, 2023
It's official: HCL Commerce Cloud earns high marks in TWO major analyst reports! Again!
Everest Group recognizes HCL Commerce Cloud as a ‘major contender’ in their Everest Digital Commerce Platform PEAK Matrix ® and Quadrant Solutions ranked HCL Commerce Cloud as ‘Tech leader’ for2023.
Marketing & Commerce |
June 27, 2023
The Future of Cloud E-Commerce: An Integrated and Composable Approach
Embrace an integrated and composable approach in the cloud by driving operational efficiency and delivering personalized experiences with HCL Commerce Cloud.
Marketing & Commerce |
June 12, 2023
HCL Commerce Cloud - Time to Bring Revolution in B2C Commerce
Explore how HCL Commerce Cloud revolutionizes B2C e-commerce, providing businesses with advanced tools and capabilities to enhance customer experiences.
Marketing & Commerce |
May 30, 2023
Introducing HCL Commerce Cloud: The Transaction Platform That Helps You Sell More
Brian Gillespie, Associate VP of HCL Commerce Cloud, fills us in on the ways large enterprises use HCL Commerce Cloud to grow their businesses.
Marketing & Commerce |
April 14, 2023
How to Build Better Marketplaces
Digital Commerce 360 spoke with Gary Schoch, go-to-market leader for the customer experience portfolio at HCL Software to discuss how a unified commerce platform helps B2B companies adopt and maximize the benefits of the marketplace.
Marketing & Commerce |
April 4, 2023
Intro to eBook: Precision Marketing, Personalization Capabilities in HCL Commerce
Intro to eBook: Precision Marketing, Personalization Capabilities in HCL Commerce with Brian Rossi.
Marketing & Commerce |
March 23, 2023
Enhanced Post-Order Management Capabilities in HCL Commerce
HCL Commerce solution is pleased to feature our recent 9.1.12 release. Read more here!
Marketing & Commerce |
March 13, 2023
It's Shoptalk time: Take your e-commerce game to the next level and strengthen your network!
Take your e-commerce game to the next level and strengthen your network at Shoptalk US March 26-29.
Marketing & Commerce |
February 23, 2023
Today's Marketplace Technology: A Fast E-Commerce Track to a Competitive Edge
B2B e-commerce is more competitive than ever, and many companies are turning to marketplace strategies to gain a competitive edge.
Marketing & Commerce |
February 23, 2023
Creating B2C-Like Online Shopping Experiences in B2B
B2B buyers today want a B2C-like online shopping experience. As ecommerce technology has evolved, B2B companies now have more options to offer convenient online shopping options to their customers.
Marketing & Commerce |
February 10, 2023
Unpacking the Future: 2023 Predictions for eCommerce
2022 brought new levels of market volatility, and the new year seems to promise more of the same, with shortages and supply-chain complications still topping the list of concerns.
Digital Solutions |
February 7, 2023
The Biggest B2B eCommerce Trends Emerging in 2023
The B2B industry is seeing more digitalization, which means companies are using the online medium to improve revenues.
Marketing & Commerce |
February 7, 2023
The Benefits of Headless Commerce: The Era of Selling Online
Traditional e-commerce platforms revolutionized the way companies sold products and services a few decades ago.
Marketing & Commerce |
February 7, 2023
NRF 2023 Briefing With Steve Dennis: How to Win & Keep Customers in the Age of Disruption
Retailers have always been innovators, which makes it a fun segment to follow. That made the NRF 2023 Retail’s Big Show the perfect event to see where the trends are heading.
Marketing & Commerce |
February 3, 2023
Trends in B2B vs B2C E-Commerce: What You Should Know
The two different types of online retail models are #B2B (business-to-business) and #B2C (business-to-consumer) e-commerce.
Marketing & Commerce |
December 6, 2022
In-Session Influence: Boost Revenue, Conversions, and Actions With ZineOne for HCL Commerce
ZineOne’s powerful solution is now available on the new HCL SoFy 2.0. Now HCLSoftware clients can experience the pioneer of in-session marketing and ZineOne’s Customer DNA™ technology.
Marketing & Commerce |
October 12, 2022
B2B Commerce Has Moved to the Top of the Digital Agenda - Are You Gearing up for Digital B2B?
Many industries have identified B2B markets as a major source of revenue growth. In fact, B2B online customer touchpoints and interactions are seen as top development challenge in 2022 read the blog to know more.
Marketing & Commerce |
October 6, 2022
Recap of Our Webinar ‘Getting Into Marketplaces?'
Watch the webinar to comprehensively understand the marketplace and why you must consider the marketplace for your eCommerce strategy.
Marketing & Commerce |
August 30, 2022
HCL Commerce Medals in 11 out of 12 categories in the 2022 Paradigm Report
The Paradigm B2B report is an exclusive annual publication crafted by Andy Hoar and the world’s leading authority on B2B eCommerce business & strategy.
Marketing & Commerce |
August 17, 2022
HCLSoftware named a Challenger in 2022 Gartner® Magic Quadrant™ Digital Commerce
Read about HCLSoftware announced that is positioned by Gartner as a Challenger in the 2022 Gartner® Magic Quadrant™ Digital Commerce.
Marketing & Commerce |
August 12, 2022
5 Take - Aways from the HCL Commerce Global Summitt 2022
Read about 5 Take – Aways from the HCL Commerce in Global Summitt 2022 are 1. We Live for the Experience, 2. Meet the Engineers Remains Incredibly Popular etc.
Cloud Native |
August 5, 2022
Webinar Recap: Exploring HCL Commerce Marketplace with HCL SoFy
Take a hands-on experience of accessing HCL Commerce Marketplace with HCL Sofy and explore its capabilities. Leverage this platform as part of your eCommerce efforts.
Marketing & Commerce |
July 6, 2022
Why marketplaces are better as part of a unified commerce solution
Marketplaces have a common need for online sellers, and marketplace sellers take on most of the cost and risk. Learn about built-in marketplace capability.
HCLSoftware |
May 24, 2022
The Interest in B2B Marketplaces is Real
HCL Commerce is building a marketplace solution with our partners to ensure that the Commerce platform will truly help our customers sell more.
Marketing & Commerce |
May 6, 2022
How will e-commerce in Europe be affected after the pandemic?
Visit detailed analysis on how e-commerce in Europe affected after the pandemic. Download a report of “E-commerce in Europe report 2021” to compare purchase after pandemic.
HCLSoftware |
April 22, 2022
Addressing ‘rage-click' CX frustration
This article covers why people struggle with online experiences and what HCL Discover can do to mitigate CX frustration.
Marketing & Commerce |
April 12, 2022
HCL Commerce Marketplace - Our Preview is Live!
Learn about our recent release of v9.1.10 of HCL Commerce, which is now live with a preview of our upcoming Marketplace. Read this blog to know more.
Marketing & Commerce |
April 12, 2022
European ecommerce market stronger than ever - and the customers are ready for marketplaces
A recent report from Swedish PostNord, E-barometern Annual Report 2021, reveals interesting findings that can affect your eCommerce business's success.
Marketing & Commerce |
April 8, 2022
Here's what went down at Shoptalk 2022!
Learn what went down at the B2C Retail Conference: Shoptalk 2022, held in the US, Las Vegas. Learn more about what people and processes are.
HCLSoftware |
April 8, 2022
HCL Technologies named a Customers' Choice in 2022 Gartner® Peer Insights™ ‘Voice of the Customer': Digital Commerce
HCL Technologies named a Customers’ Choice in 2022 Gartner® Peer Insights™ ‘Voice of the Customer’: Digital Commerce - Download the report now!!
Marketing & Commerce |
April 7, 2022
ShopTalk: Retail's Big Reunion
Join HCL Commerce for Shop Talk at B2B Envision to learn how to grow customer engagement while reducing operational costs using HCL Commerce.
Marketing & Commerce |
March 1, 2022
Why Your Product Recommendations Aren't Working
Understand why you need to get more sales and how HCL Commerce helps companies sell more and analyze audiences.
Marketing & Commerce |
January 26, 2022
Rethinking the RFP: How to Evaluate Commerce Platforms Like an Industry Analyst
Understand what your customers are looking out for with HCL Commerce. Learn why it is important to find the right commerce platform for your business.
Marketing & Commerce |
January 26, 2022
E-Commerce in the Metaverse
Learn and understand how you can start e-commerce in Metaverse. Schedule a consultation with one of HCL Commerce SMEs to know more.
Marketing & Commerce |
January 11, 2022
The Wizards Behind the Curtain: Tony Woo, Director of Engineering for HCL Commerce
Know in detail about Mr. Tony Woo, Director of Engineering, husband, father, and veteran of the Commerce industry with almost 25 years of experience.
Marketing & Commerce |
January 11, 2022
Convert more customers using lessons from psychology by tapping into systems 20 times stronger than me or you…
Learn how to convert more customers using lessons from psychology by tapping into systems 20 times more potent.
Marketing & Commerce |
December 20, 2021
GraphQL for Commerce - Making life easier for front end developers
HCL Commerce exposes GraphQL APIs alongside REST so they can be adopted incrementally in an existing REST-based front-end/client application.
Marketing & Commerce |
November 9, 2021
Top 3 Challenges Retailers Shared With Forrester Research
HCL Commerce has hosted a series of roundtables and fireside chats to help our clients get more from their commerce platform. Read to know more.
Marketing & Commerce |
November 8, 2021
See What's Possible with HCL Commerce's Personalization Capabilities
HCL Commerce offers a vast array of personalization options using the marketing engine and search rules. When combined, you can create a unique experience.
Marketing & Commerce |
October 19, 2021
Native Marketplaces in HCL Commerce
Know how marketplaces have been a hot topic lately, fueled by the pandemic pushing more buying online or simply because it makes it easier to work with partners.
Marketing & Commerce |
October 5, 2021
HCL Commerce on Now - One Size does NOT fit all
HCL offers commerce software that we sell to customers in a fully managed and cloud-delivered way by the HCL Now team. Read more to know some of those benefits.
Marketing & Commerce |
September 23, 2021
B2B Customer Roundtable with Forrester - 3 Take-Aways
HCL Commerce recently hosted a roundtable with Joe Cicman from Forrester Research and 4 of our clients. The discussion was fascinating to visit now!!
Marketing & Commerce |
September 8, 2021
HCLSoftware Recognized again in the 2021 Gartner® Magic Quadrant™ for Digital Commerce
HCL Commerce is thrilled to be positioned in the 2021 Gartner Magic Quadrant for Digital Commerce. Read to know more about HCL Commerce in the Gartner reports.
Marketing & Commerce |
August 18, 2021
The Key to Achieving Cloud-Native Commerce Success Is Selecting the Right Partners
Cloud-native digital commerce systems can help B2C and B2B merchants leverage the full power of the cloud by delivering greater portability, scalability, and business agility.
Cloud Native |
August 9, 2021
Software Delivery has just Grown Up
HCL's incredibly talented team of modernization experts has gone all-in on cloud native tech to bring the world SoFy, the HCL Solutions Factory.
Marketing & Commerce |
August 4, 2021
Bringing Cloud-Native Commerce to the Masses to Accelerate Innovation
Cloud-native commerce technology has the potential to deliver on this promise by unlocking greater business and technology agility. Read to know more.
Marketing & Commerce |
July 20, 2021
Unlocking the Future of Commerce with Cloud Native
B2C and B2B organization is expected to deliver excellent commerce experiences to their customers on every touchpoint and channel. Let’s learn what cloud-native commerce is.
Cloud Native |
July 20, 2021
Announcing HCL Commerce on Now
HCL announced that HCL Commerce on Now is now available. Let's learn what HCL Now is and why we have an offering called HCL Commerce on Now.
Marketing & Commerce |
July 20, 2021
Announcing Discover on HCL Now
Unica Discover on HCL Now is now available as a cloud-native-as-a-service solution. HCL is extending more choices in how you manage and deploy your solution.
Marketing & Commerce |
July 13, 2021
6 Capabilities Every Marketplace Needs
Demand for marketplaces is high, and according to Digital Commerce360, just 24 months ago, there were approximately 70 vertical B2B marketplaces. Read more.
Marketing & Commerce |
July 8, 2021
Follett 2021 Performance Outstrips Industry Benchmarks
Follett decided to engage a top consulting firm to review the market for B2B2C platforms before committing to HCL Commerce V9, a cloud-native solution.
Marketing & Commerce |
July 8, 2021
Business Impact Analytics
Business Impact Analytics requires understanding business operations, goals, and strategy. Learn how HCL Unica Discover can tie real-time customer behaviors.
Marketing & Commerce |
June 14, 2021
Performance, Scalability & Security
With the move to a cloud-native architecture, HCL Commerce has improved its reliability by delivering elastic scalability, untouchable security, and massive performance benchmarked to 100,000 orders per hour.
Marketing & Commerce |
June 8, 2021
Extensive Sales & Business Model Support
Theme focused on ensuring our clients can sell in any way they need to sell to meet their customers’ needs and stay relevant in a fast-changing digital commerce world.
Marketing & Commerce |
June 4, 2021
Bringing API's to Life
Learn why eCommerce platforms prefer APIs to enable digital transformation and why you should choose HCL Commerce for your business.
Marketing & Commerce |
June 3, 2021
Performance & Scalability are in our DNA
Register on HCL Commerce Connect - Manage all your e-commerce needs and strategies to generate more ROI, performance, and monitoring.
Marketing & Commerce |
June 1, 2021
How Punchout2Go for HCL Commerce Helps You Sell More
HCL Commerce we have invested heavily into making it easier to sell, helping our clients reduce the complexity of their digital commerce business.
Marketing & Commerce |
May 18, 2021
Does your commerce platform support your sales and business models?
When choosing to partner with an eCommerce platform provider, you need to check that it provides the most flexibility from a business model and channel support perspective.
Marketing & Commerce |
May 11, 2021
Optimized Business and User Experience
We need to ensure that our customers, who are interacting with the product daily, can leverage and make full use of the features. Read more.
Marketing & Commerce |
May 11, 2021
Optimized Business & User Experience
We need to ensure that our customers, who are interacting with the product daily, can leverage and make full use of the features. Read more.
Marketing & Commerce |
May 7, 2021
Performance Testing HCL Commerce with HCL One Test
Performance testing and monitoring should be conducted regularly through tools such as HCL OneTest Performance against the application.
Marketing & Commerce |
April 14, 2021
Visualizing the Health of Your Online Business
Learn how businesses transform themselves digitally and rely on their website to drive their business. Read the analytics mentioned in the blog.
Marketing & Commerce |
April 9, 2021
QUADRANT SOLUTIONS 2021 SPARK MATRIX RANKS HCL COMMERCE AS A LEADER
Quadrant Solutions completed a detailed competitive analysis and vendor evaluation, which includes ranking and positioning leading Commerce platform vendors.
Marketing & Commerce |
March 23, 2021
Customer Service Representative (CSR) Capability in HCL Commerce
The latest version of HCL Commerce, v9.1.6, with the new version of CSR capability, focused on a functional replacement of the CSR capability from the Aurora storefront.
Marketing & Commerce |
March 5, 2021
How Search Powers the Future of Commerce
Read about constellation research in a report on search called how search powers the future of commerce. Learn to enhance their search to drive real business benefits.
Marketing & Commerce |
March 5, 2021
Five Timeless Principles to Content Marketing Mastery
Content marketing has always been a mixed bag of art and science. We know a healthy brand awareness along a seemingly mystical form of psychological osmosis.
Marketing & Commerce |
February 9, 2021
Finding Friction in the Shopping Funnel with HCL Discover
HCL Unica Discover was designed to detect and address user struggles in real-time with rich behavioral insights to provide visibility. Read more.
Marketing & Commerce |
February 8, 2021
Commerce 9.1 Monitoring and Metrics
HCL Commerce enables real-time monitoring and metrics through a framework that includes Grafana dashboards to display the Commerce metrics. Read More.
Marketing & Commerce |
February 2, 2021
Engaging with our Clients - Part 2
SUP organizations engage directly with HCL Commerce Architects, Designers, and Product Managers through various research methods to share their industry expertise.
Marketing & Commerce |
February 1, 2021
HCL Cache Deep Dive - The Jet Engine of Commerce v9.1
HCL Commerce 9.1 introduced new technologies, features, and a brand-new caching framework integrated with DynaCache to improve performance and scalability.
Marketing & Commerce |
January 19, 2021
Five Star Feedback for HCL Commerce Connect!
Teaming with customers, partners, and industry experts, we delivered four sessions to the future of HCL Commerce and introduced our three latest WOWs. Read More.
Marketing & Commerce |
December 16, 2020
Revshare: is it the right eCommerce model for your business?
Knowing that a revshare model is a good option for your business requires an in-depth, independent, and prudent financial review. Read more.
Marketing & Commerce |
December 1, 2020
Engaging with our Clients - Part 1 Product Ideas Portal
HCL Commerce | Product Ideas Portal with a centralized repository to collect and manage enhancement requests, or ideas, from our clients and business partners.
Marketing & Commerce |
November 23, 2020
Why Agility is the #1 Critical Capability in Commerce
Every industry is different, but HCL Commerce supports sales teams with new sites with new products or in new geos that offer differentiating brand experiences. Read more.
Marketing & Commerce |
November 20, 2020
What it means to go Beyond the Transaction
HCL Commerce team became a cornerstone of our first steps as a new company so much that we adapted it slightly to reflect our commerce world – Beyond the Transaction.
Marketing & Commerce |
November 10, 2020
Understanding your customers intentions, and why you should care…!
Improve your customer service by understanding their intent. Discover why it's important to understand what customers want and how to read their signals correctly.
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November 9, 2020
2-10 Home Buyers Warranty Delivers New Customer Experience
2-10 Home Buyers Warranty is one of the premier home warranty companies, and we're thrilled to partner with them to transform their business digitally. Read more.
Marketing & Commerce |
September 23, 2020
Planning for Peak with HCL
The Holiday Readiness Podcast by Stephanie Heyward and Andon Salvarinov is from HCL Commerce Advisory Services. Listen to the first episode here.
Marketing & Commerce |
September 23, 2020
Holiday Readiness Part 2
One of the worst situations an Online Commerce Operations team can encounter is inadvertently creating a “false positive” situation or results. Read more.
Marketing & Commerce |
September 2, 2020
A Lot to Like: LiveArea's Perspective on HCL Commerce and Google Cloud
HCL Technologies expanded its strategic partnership with Google Cloud, which will now be the preferred cloud platform for HCL’s software offerings, starting with HCL Commerce.
Marketing & Commerce |
August 19, 2020
Bajaj Electricals Live! An API-First Build Yields Excellent Results
Bajaj Electricals Limited - business is spread across – Consumer Products (Appliances, Fans, Lighting), Exports, Luminaires, and EPC.
Marketing & Commerce |
July 1, 2020
Goodbye SOLR, Hello ElasticSearch!
HCL Commerce team new approach towards Elasticsearch and depth on the newest HCL Search capabilities!
Marketing & Commerce |
May 21, 2020
Digital B2B transformation: Pladur, a success story
Pladur is the leading company in Spain in the manufacture of construction solutions for internal partition walls
Marketing & Commerce |
May 15, 2020
Don't Forget the Fundamentals of Commerce in the New Normal
On a recent webinar Paul Miller, a Digital Acceleration Leader at McKinsey, explained how B2B and B2C organizations can help their businesses succeed with their digital strategies by focusing on 2 key areas, Commerce Fundamentals and Search.
Marketing & Commerce |
May 13, 2020
The Future of Digital Commerce & An API-First Strategy
As a vendor of a Digital Commerce platform we are often asked for our opinion on the characteristics of a modern Digital Commerce platform and how does HCL Commerce fit into and API-First or Hybrid architecture.
Marketing & Commerce |
May 5, 2020
The Intersection of Digital Commerce and EDI
While working within the logistics industry, I watched my customers spend many hours going back and forth with their partners to see what was available to them. Once they found the part they were looking for, the process would often push the order through an Electronic Data Interchange (EDI) order. However what happens all too […]
Marketing & Commerce |
April 8, 2020
Answering Key Business Questions as You Go Digital
This past week, I had the pleasure of working with a customers’ marketing department. They were celebrating – a newly redesigned website was now getting millions of hits! Traffic had improved so dramatically the team was eager to discuss how to turn that traffic into revenue via a Direct-to-Consumer eCommerce implementation. While the salesperson in […]
Marketing & Commerce |
March 12, 2020
Business Services are the ideal application of microservices in Digital Commerce
Microservices are a powerful development approach as part of a technology architecture strategy.
Marketing & Commerce |
February 3, 2020
HCL Retail Tour @ NRF
For NRF 2020 the vision (pun intended) for the HCL Retail Tour was to get our clients and partners thinking about the possibilities for how the store can help drive online traffic.
Marketing & Commerce |
February 3, 2020
An Experiential Walk in NYC
As we continue to live in an experiential world, the role of physical retail continues to evolve. The store becomes a place to play, to discover, to stay a while and convene with others.
Marketing & Commerce |
January 3, 2020
How can you make eCommerce Green Commerce? By John Beechen, Commerce Specialist and Green Strategist
The past few months culminating in the Climate Change summit at the United Nations and protests in major cities over the lack of action by world governments represents a tipping point.
Marketing & Commerce |
December 19, 2019
Part 3 What is an ecommerce platform?
Closely tied to ecommerce is the underlying platform and technology that makes it all possible. The ecommerce platform is the core technology engine that allows products/services to be shown and sold – including product information (size, color, description, specifications, etc), search experience, catalog management, promotions, starter stores, product images, pricing, availability, payment options, up-sell/cross-sell capabilities […]
Marketing & Commerce |
October 21, 2019
Part 2 - What Drives Ecommerce?
As ecommerce has grown to be a bigger part of the retail pie, expected to be almost 18% of all retail sales in 2021, it has correspondingly grown in complexity.
Marketing & Commerce |
October 15, 2019
Part 1 - What is eCommerce?
This is the first in a three part series where we seek to provide some basic groundwork and understanding for the basics of ecommerce
Marketing & Commerce |
September 24, 2019
5 Ways Complex Pricing Impacts your B2B Commerce Strategy
RP may be your source for all pricing information but it’s your customer-facing platforms that need the flexibility to keep you relevant in today’s market.
Latest Articles
Marketing & Commerce | June 27, 2024
HCL Commerce Cloud and Perficient Convene Automotive Leaders at the Marconi Automotive Museum
HCL Commerce Cloud and Perficient convened key automotive players to discuss customer journeys and the impact of technology at the Marconi Museum roundtable.
Marketing & Commerce | March 15, 2024
Embracing Packaged Business Capabilities (PBCs): A Superior Middle Alternative to Microservices vs Monoliths
Achieve Digital Agility with Packaged Business Capabilities (PBCs). Streamline integration, reduce complexity and deploy faster for a scalable and efficient architecture.
Marketing & Commerce | February 16, 2024
Overcoming E-commerce Challenges: A Case Study
North American retailer transforms E-commerce experience with HCL Commerce Cloud, sees significant gains in speed, orders & revenue.
Marketing & Commerce | February 7, 2024
Five Principles for Effective Commerce Search
Elevate user experience, increase revenue, and boost engagement with diverse search types, refined queries, flexible results, reduced iteration, and smarter outcomes. HCL Commerce Cloud is your partner for sustained success.
Marketing & Commerce | January 25, 2024
Create Customer Demands for Your Unique Solutions
Caterpillar drives customer loyalty and sales with digital innovation. See how e-commerce and data-powered solutions boost their business.
Marketing & Commerce | January 2, 2024
AI in e-Commerce and Customer Experience
Deep dive into 2023's e-commerce and customer experience trends: Trusting AI, Generative AI's rise, microservices myths, and future predictions from HCL Commerce Cloud.
Marketing & Commerce | December 22, 2023
Is Customer Behavior Analytics on Your Radar? With Increasing Digital Sales, It Should Be
Last year, behavioral analytics has been one of the hottest topics with Commerce customers. It will enable reporting and analytics capabilities.
Marketing & Commerce | December 4, 2023
The Future of Automotive: Redefining Loyalty and Driving Sustainability
The automotive industry is evolving. Learn how to adapt, innovate, and connect with the next generation of consumers.
Marketing & Commerce | November 22, 2023
More Than a Transaction - Building Relationships Through Personalization
Enhance customer engagement, loyalty, and revenue with the power of B2B e-commerce personalization. Learn how HCLSoftware can help you deliver an exceptional e-commerce experience.
Marketing & Commerce | November 16, 2023
HCL Commerce Cloud 9.1.14 Release Highlights
HCL Commerce Cloud 9.1.14: Multilingual search, new B2B storefront, Google Analytics 4, and much more.
Marketing & Commerce | October 30, 2023
Unveiling the Pitfalls of Relying Solely on Mach Composable Solutions
Highlighting some of the potential pitfalls and risks associated with relying solely on using pure composable e-commerce solutions, this POV piece by Magnus Jahrl, Senior Tech Lead with HCL Commerce Cloud, provides valuable insights into aspects to consider when choosing a future-proof e-commerce solution.
Marketing & Commerce | October 3, 2023
Why Commerce (e-commerce) is not a Commodity
Discover how HCL Commerce Cloud challenges the notion that "commerce is a commodity" and offers scalable solutions that drive online revenue at speed, scale, and security. Find out more about our CX Studio Approach and why HCL Commerce Cloud is trusted and accountable as "The Platform of Trust."
Marketing & Commerce | September 26, 2023
HCLSoftware named a Challenger in the 2023 Gartner® Magic Quadrant™ for Digital Commerce
The 2023 Gartner® Magic Quadrant™ for Digital Commerce has named HCL Commerce Cloud as a “Challenger” in Digital Commerce.
Marketing & Commerce | August 18, 2023
What’s New in the HCL Commerce Cloud Release 9.1.13?
HCL Commerce Cloud has announced new capabilities in the – 9.1.13 release. Read the blog to learn how the HCL Commerce Cloud can help you sell more effectively and...
Marketing & Commerce | August 16, 2023
HCL Commerce Cloud Scores Medals in 12 out of 12 Categories in the 2023 Paradigm B2B Combine Reports in both the Midmarket and the Enterprise Editions
Paradigm B2B just awarded HCL Commerce Cloud an outstanding 12 out of 12 possible medals in the 2023 Midmarket Combine and 2023 Enterprise Combine Reports - up from 11 in 2022!
Marketing & Commerce | July 31, 2023
It's official: HCL Commerce Cloud earns high marks in TWO major analyst reports! Again!
Everest Group recognizes HCL Commerce Cloud as a ‘major contender’ in their Everest Digital Commerce Platform PEAK Matrix ® and Quadrant Solutions ranked HCL Commerce Cloud as ‘Tech leader’ for2023.
Marketing & Commerce | June 27, 2023
The Future of Cloud E-Commerce: An Integrated and Composable Approach
Embrace an integrated and composable approach in the cloud by driving operational efficiency and delivering personalized experiences with HCL Commerce Cloud.
Marketing & Commerce | June 12, 2023
HCL Commerce Cloud - Time to Bring Revolution in B2C Commerce
Explore how HCL Commerce Cloud revolutionizes B2C e-commerce, providing businesses with advanced tools and capabilities to enhance customer experiences.
Marketing & Commerce | May 30, 2023
Introducing HCL Commerce Cloud: The Transaction Platform That Helps You Sell More
Brian Gillespie, Associate VP of HCL Commerce Cloud, fills us in on the ways large enterprises use HCL Commerce Cloud to grow their businesses.
Marketing & Commerce | April 14, 2023
How to Build Better Marketplaces
Digital Commerce 360 spoke with Gary Schoch, go-to-market leader for the customer experience portfolio at HCL Software to discuss how a unified commerce platform helps B2B companies adopt and maximize the benefits of the marketplace.
Marketing & Commerce | April 4, 2023
Intro to eBook: Precision Marketing, Personalization Capabilities in HCL Commerce
Intro to eBook: Precision Marketing, Personalization Capabilities in HCL Commerce with Brian Rossi.
Marketing & Commerce | March 23, 2023
Enhanced Post-Order Management Capabilities in HCL Commerce
HCL Commerce solution is pleased to feature our recent 9.1.12 release. Read more here!
Marketing & Commerce | March 13, 2023
It's Shoptalk time: Take your e-commerce game to the next level and strengthen your network!
Take your e-commerce game to the next level and strengthen your network at Shoptalk US March 26-29.
Marketing & Commerce | February 23, 2023
Today's Marketplace Technology: A Fast E-Commerce Track to a Competitive Edge
B2B e-commerce is more competitive than ever, and many companies are turning to marketplace strategies to gain a competitive edge.
Marketing & Commerce | February 23, 2023
Creating B2C-Like Online Shopping Experiences in B2B
B2B buyers today want a B2C-like online shopping experience. As ecommerce technology has evolved, B2B companies now have more options to offer convenient online shopping options to their customers.
Marketing & Commerce | February 10, 2023
Unpacking the Future: 2023 Predictions for eCommerce
2022 brought new levels of market volatility, and the new year seems to promise more of the same, with shortages and supply-chain complications still topping the list of concerns.
Digital Solutions | February 7, 2023
The Biggest B2B eCommerce Trends Emerging in 2023
The B2B industry is seeing more digitalization, which means companies are using the online medium to improve revenues.
Marketing & Commerce | February 7, 2023
The Benefits of Headless Commerce: The Era of Selling Online
Traditional e-commerce platforms revolutionized the way companies sold products and services a few decades ago.
Marketing & Commerce | February 7, 2023
NRF 2023 Briefing With Steve Dennis: How to Win & Keep Customers in the Age of Disruption
Retailers have always been innovators, which makes it a fun segment to follow. That made the NRF 2023 Retail’s Big Show the perfect event to see where the trends are heading.
Marketing & Commerce | February 3, 2023
Trends in B2B vs B2C E-Commerce: What You Should Know
The two different types of online retail models are #B2B (business-to-business) and #B2C (business-to-consumer) e-commerce.
Marketing & Commerce | December 6, 2022
In-Session Influence: Boost Revenue, Conversions, and Actions With ZineOne for HCL Commerce
ZineOne’s powerful solution is now available on the new HCL SoFy 2.0. Now HCLSoftware clients can experience the pioneer of in-session marketing and ZineOne’s Customer DNA™ technology.
Marketing & Commerce | October 12, 2022
B2B Commerce Has Moved to the Top of the Digital Agenda - Are You Gearing up for Digital B2B?
Many industries have identified B2B markets as a major source of revenue growth. In fact, B2B online customer touchpoints and interactions are seen as top development challenge in 2022 read the blog to know more.
Marketing & Commerce | October 6, 2022
Recap of Our Webinar ‘Getting Into Marketplaces?'
Watch the webinar to comprehensively understand the marketplace and why you must consider the marketplace for your eCommerce strategy.
Marketing & Commerce | August 30, 2022
HCL Commerce Medals in 11 out of 12 categories in the 2022 Paradigm Report
The Paradigm B2B report is an exclusive annual publication crafted by Andy Hoar and the world’s leading authority on B2B eCommerce business & strategy.
Marketing & Commerce | August 17, 2022
HCLSoftware named a Challenger in 2022 Gartner® Magic Quadrant™ Digital Commerce
Read about HCLSoftware announced that is positioned by Gartner as a Challenger in the 2022 Gartner® Magic Quadrant™ Digital Commerce.
Marketing & Commerce | August 12, 2022
5 Take - Aways from the HCL Commerce Global Summitt 2022
Read about 5 Take – Aways from the HCL Commerce in Global Summitt 2022 are 1. We Live for the Experience, 2. Meet the Engineers Remains Incredibly Popular etc.
Cloud Native | August 5, 2022
Webinar Recap: Exploring HCL Commerce Marketplace with HCL SoFy
Take a hands-on experience of accessing HCL Commerce Marketplace with HCL Sofy and explore its capabilities. Leverage this platform as part of your eCommerce efforts.
Marketing & Commerce | July 6, 2022
Why marketplaces are better as part of a unified commerce solution
Marketplaces have a common need for online sellers, and marketplace sellers take on most of the cost and risk. Learn about built-in marketplace capability.
HCLSoftware | May 24, 2022
The Interest in B2B Marketplaces is Real
HCL Commerce is building a marketplace solution with our partners to ensure that the Commerce platform will truly help our customers sell more.
Marketing & Commerce | May 6, 2022
How will e-commerce in Europe be affected after the pandemic?
Visit detailed analysis on how e-commerce in Europe affected after the pandemic. Download a report of “E-commerce in Europe report 2021” to compare purchase after pandemic.
HCLSoftware | April 22, 2022
Addressing ‘rage-click' CX frustration
This article covers why people struggle with online experiences and what HCL Discover can do to mitigate CX frustration.
Marketing & Commerce | April 12, 2022
HCL Commerce Marketplace - Our Preview is Live!
Learn about our recent release of v9.1.10 of HCL Commerce, which is now live with a preview of our upcoming Marketplace. Read this blog to know more.
Marketing & Commerce | April 12, 2022
European ecommerce market stronger than ever - and the customers are ready for marketplaces
A recent report from Swedish PostNord, E-barometern Annual Report 2021, reveals interesting findings that can affect your eCommerce business's success.
Marketing & Commerce | April 8, 2022
Here's what went down at Shoptalk 2022!
Learn what went down at the B2C Retail Conference: Shoptalk 2022, held in the US, Las Vegas. Learn more about what people and processes are.
HCLSoftware | April 8, 2022
HCL Technologies named a Customers' Choice in 2022 Gartner® Peer Insights™ ‘Voice of the Customer': Digital Commerce
HCL Technologies named a Customers’ Choice in 2022 Gartner® Peer Insights™ ‘Voice of the Customer’: Digital Commerce - Download the report now!!
Marketing & Commerce | April 7, 2022
ShopTalk: Retail's Big Reunion
Join HCL Commerce for Shop Talk at B2B Envision to learn how to grow customer engagement while reducing operational costs using HCL Commerce.
Marketing & Commerce | March 1, 2022
Why Your Product Recommendations Aren't Working
Understand why you need to get more sales and how HCL Commerce helps companies sell more and analyze audiences.
Marketing & Commerce | January 26, 2022
Rethinking the RFP: How to Evaluate Commerce Platforms Like an Industry Analyst
Understand what your customers are looking out for with HCL Commerce. Learn why it is important to find the right commerce platform for your business.
Marketing & Commerce | January 26, 2022
E-Commerce in the Metaverse
Learn and understand how you can start e-commerce in Metaverse. Schedule a consultation with one of HCL Commerce SMEs to know more.
Marketing & Commerce | January 11, 2022
The Wizards Behind the Curtain: Tony Woo, Director of Engineering for HCL Commerce
Know in detail about Mr. Tony Woo, Director of Engineering, husband, father, and veteran of the Commerce industry with almost 25 years of experience.
Marketing & Commerce | January 11, 2022
Convert more customers using lessons from psychology by tapping into systems 20 times stronger than me or you…
Learn how to convert more customers using lessons from psychology by tapping into systems 20 times more potent.
Marketing & Commerce | December 20, 2021
GraphQL for Commerce - Making life easier for front end developers
HCL Commerce exposes GraphQL APIs alongside REST so they can be adopted incrementally in an existing REST-based front-end/client application.
Marketing & Commerce | November 9, 2021
Top 3 Challenges Retailers Shared With Forrester Research
HCL Commerce has hosted a series of roundtables and fireside chats to help our clients get more from their commerce platform. Read to know more.
Marketing & Commerce | November 8, 2021
See What's Possible with HCL Commerce's Personalization Capabilities
HCL Commerce offers a vast array of personalization options using the marketing engine and search rules. When combined, you can create a unique experience.
Marketing & Commerce | October 19, 2021
Native Marketplaces in HCL Commerce
Know how marketplaces have been a hot topic lately, fueled by the pandemic pushing more buying online or simply because it makes it easier to work with partners.
Marketing & Commerce | October 5, 2021
HCL Commerce on Now - One Size does NOT fit all
HCL offers commerce software that we sell to customers in a fully managed and cloud-delivered way by the HCL Now team. Read more to know some of those benefits.
Marketing & Commerce | September 23, 2021
B2B Customer Roundtable with Forrester - 3 Take-Aways
HCL Commerce recently hosted a roundtable with Joe Cicman from Forrester Research and 4 of our clients. The discussion was fascinating to visit now!!
Marketing & Commerce | September 8, 2021
HCLSoftware Recognized again in the 2021 Gartner® Magic Quadrant™ for Digital Commerce
HCL Commerce is thrilled to be positioned in the 2021 Gartner Magic Quadrant for Digital Commerce. Read to know more about HCL Commerce in the Gartner reports.
Marketing & Commerce | August 18, 2021
The Key to Achieving Cloud-Native Commerce Success Is Selecting the Right Partners
Cloud-native digital commerce systems can help B2C and B2B merchants leverage the full power of the cloud by delivering greater portability, scalability, and business agility.
Cloud Native | August 9, 2021
Software Delivery has just Grown Up
HCL's incredibly talented team of modernization experts has gone all-in on cloud native tech to bring the world SoFy, the HCL Solutions Factory.
Marketing & Commerce | August 4, 2021
Bringing Cloud-Native Commerce to the Masses to Accelerate Innovation
Cloud-native commerce technology has the potential to deliver on this promise by unlocking greater business and technology agility. Read to know more.
Marketing & Commerce | July 20, 2021
Unlocking the Future of Commerce with Cloud Native
B2C and B2B organization is expected to deliver excellent commerce experiences to their customers on every touchpoint and channel. Let’s learn what cloud-native commerce is.
Cloud Native | July 20, 2021
Announcing HCL Commerce on Now
HCL announced that HCL Commerce on Now is now available. Let's learn what HCL Now is and why we have an offering called HCL Commerce on Now.
Marketing & Commerce | July 20, 2021
Announcing Discover on HCL Now
Unica Discover on HCL Now is now available as a cloud-native-as-a-service solution. HCL is extending more choices in how you manage and deploy your solution.
Marketing & Commerce | July 13, 2021
6 Capabilities Every Marketplace Needs
Demand for marketplaces is high, and according to Digital Commerce360, just 24 months ago, there were approximately 70 vertical B2B marketplaces. Read more.
Marketing & Commerce | July 8, 2021
Follett 2021 Performance Outstrips Industry Benchmarks
Follett decided to engage a top consulting firm to review the market for B2B2C platforms before committing to HCL Commerce V9, a cloud-native solution.
Marketing & Commerce | July 8, 2021
Business Impact Analytics
Business Impact Analytics requires understanding business operations, goals, and strategy. Learn how HCL Unica Discover can tie real-time customer behaviors.
Marketing & Commerce | June 14, 2021
Performance, Scalability & Security
With the move to a cloud-native architecture, HCL Commerce has improved its reliability by delivering elastic scalability, untouchable security, and massive performance benchmarked to 100,000 orders per hour.
Marketing & Commerce | June 8, 2021
Extensive Sales & Business Model Support
Theme focused on ensuring our clients can sell in any way they need to sell to meet their customers’ needs and stay relevant in a fast-changing digital commerce world.
Marketing & Commerce | June 4, 2021
Bringing API's to Life
Learn why eCommerce platforms prefer APIs to enable digital transformation and why you should choose HCL Commerce for your business.
Marketing & Commerce | June 3, 2021
Performance & Scalability are in our DNA
Register on HCL Commerce Connect - Manage all your e-commerce needs and strategies to generate more ROI, performance, and monitoring.
Marketing & Commerce | June 1, 2021
How Punchout2Go for HCL Commerce Helps You Sell More
HCL Commerce we have invested heavily into making it easier to sell, helping our clients reduce the complexity of their digital commerce business.
Marketing & Commerce | May 18, 2021
Does your commerce platform support your sales and business models?
When choosing to partner with an eCommerce platform provider, you need to check that it provides the most flexibility from a business model and channel support perspective.
Marketing & Commerce | May 11, 2021
Optimized Business and User Experience
We need to ensure that our customers, who are interacting with the product daily, can leverage and make full use of the features. Read more.
Marketing & Commerce | May 11, 2021
Optimized Business & User Experience
We need to ensure that our customers, who are interacting with the product daily, can leverage and make full use of the features. Read more.
Marketing & Commerce | May 7, 2021
Performance Testing HCL Commerce with HCL One Test
Performance testing and monitoring should be conducted regularly through tools such as HCL OneTest Performance against the application.
Marketing & Commerce | April 14, 2021
Visualizing the Health of Your Online Business
Learn how businesses transform themselves digitally and rely on their website to drive their business. Read the analytics mentioned in the blog.
Marketing & Commerce | April 9, 2021
QUADRANT SOLUTIONS 2021 SPARK MATRIX RANKS HCL COMMERCE AS A LEADER
Quadrant Solutions completed a detailed competitive analysis and vendor evaluation, which includes ranking and positioning leading Commerce platform vendors.
Marketing & Commerce | March 23, 2021
Customer Service Representative (CSR) Capability in HCL Commerce
The latest version of HCL Commerce, v9.1.6, with the new version of CSR capability, focused on a functional replacement of the CSR capability from the Aurora storefront.
Marketing & Commerce | March 5, 2021
How Search Powers the Future of Commerce
Read about constellation research in a report on search called how search powers the future of commerce. Learn to enhance their search to drive real business benefits.
Marketing & Commerce | March 5, 2021
Five Timeless Principles to Content Marketing Mastery
Content marketing has always been a mixed bag of art and science. We know a healthy brand awareness along a seemingly mystical form of psychological osmosis.
Marketing & Commerce | February 9, 2021
Finding Friction in the Shopping Funnel with HCL Discover
HCL Unica Discover was designed to detect and address user struggles in real-time with rich behavioral insights to provide visibility. Read more.
Marketing & Commerce | February 8, 2021
Commerce 9.1 Monitoring and Metrics
HCL Commerce enables real-time monitoring and metrics through a framework that includes Grafana dashboards to display the Commerce metrics. Read More.
Marketing & Commerce | February 2, 2021
Engaging with our Clients - Part 2
SUP organizations engage directly with HCL Commerce Architects, Designers, and Product Managers through various research methods to share their industry expertise.
Marketing & Commerce | February 1, 2021
HCL Cache Deep Dive - The Jet Engine of Commerce v9.1
HCL Commerce 9.1 introduced new technologies, features, and a brand-new caching framework integrated with DynaCache to improve performance and scalability.
Marketing & Commerce | January 19, 2021
Five Star Feedback for HCL Commerce Connect!
Teaming with customers, partners, and industry experts, we delivered four sessions to the future of HCL Commerce and introduced our three latest WOWs. Read More.
Marketing & Commerce | December 16, 2020
Revshare: is it the right eCommerce model for your business?
Knowing that a revshare model is a good option for your business requires an in-depth, independent, and prudent financial review. Read more.
Marketing & Commerce | December 1, 2020
Engaging with our Clients - Part 1 Product Ideas Portal
HCL Commerce | Product Ideas Portal with a centralized repository to collect and manage enhancement requests, or ideas, from our clients and business partners.
Marketing & Commerce | November 23, 2020
Why Agility is the #1 Critical Capability in Commerce
Every industry is different, but HCL Commerce supports sales teams with new sites with new products or in new geos that offer differentiating brand experiences. Read more.
Marketing & Commerce | November 20, 2020
What it means to go Beyond the Transaction
HCL Commerce team became a cornerstone of our first steps as a new company so much that we adapted it slightly to reflect our commerce world – Beyond the Transaction.
Marketing & Commerce | November 10, 2020
Understanding your customers intentions, and why you should care…!
Improve your customer service by understanding their intent. Discover why it's important to understand what customers want and how to read their signals correctly.
| November 9, 2020
2-10 Home Buyers Warranty Delivers New Customer Experience
2-10 Home Buyers Warranty is one of the premier home warranty companies, and we're thrilled to partner with them to transform their business digitally. Read more.
Marketing & Commerce | September 23, 2020
Planning for Peak with HCL
The Holiday Readiness Podcast by Stephanie Heyward and Andon Salvarinov is from HCL Commerce Advisory Services. Listen to the first episode here.
Marketing & Commerce | September 23, 2020
Holiday Readiness Part 2
One of the worst situations an Online Commerce Operations team can encounter is inadvertently creating a “false positive” situation or results. Read more.
Marketing & Commerce | September 2, 2020
A Lot to Like: LiveArea's Perspective on HCL Commerce and Google Cloud
HCL Technologies expanded its strategic partnership with Google Cloud, which will now be the preferred cloud platform for HCL’s software offerings, starting with HCL Commerce.
Marketing & Commerce | August 19, 2020
Bajaj Electricals Live! An API-First Build Yields Excellent Results
Bajaj Electricals Limited - business is spread across – Consumer Products (Appliances, Fans, Lighting), Exports, Luminaires, and EPC.
Marketing & Commerce | July 1, 2020
Goodbye SOLR, Hello ElasticSearch!
HCL Commerce team new approach towards Elasticsearch and depth on the newest HCL Search capabilities!
Marketing & Commerce | May 21, 2020
Digital B2B transformation: Pladur, a success story
Pladur is the leading company in Spain in the manufacture of construction solutions for internal partition walls
Marketing & Commerce | May 15, 2020
Don't Forget the Fundamentals of Commerce in the New Normal
On a recent webinar Paul Miller, a Digital Acceleration Leader at McKinsey, explained how B2B and B2C organizations can help their businesses succeed with their digital strategies by focusing on 2 key areas, Commerce Fundamentals and Search.
Marketing & Commerce | May 13, 2020
The Future of Digital Commerce & An API-First Strategy
As a vendor of a Digital Commerce platform we are often asked for our opinion on the characteristics of a modern Digital Commerce platform and how does HCL Commerce fit into and API-First or Hybrid architecture.
Marketing & Commerce | May 5, 2020
The Intersection of Digital Commerce and EDI
While working within the logistics industry, I watched my customers spend many hours going back and forth with their partners to see what was available to them. Once they found the part they were looking for, the process would often push the order through an Electronic Data Interchange (EDI) order. However what happens all too […]
Marketing & Commerce | April 8, 2020
Answering Key Business Questions as You Go Digital
This past week, I had the pleasure of working with a customers’ marketing department. They were celebrating – a newly redesigned website was now getting millions of hits! Traffic had improved so dramatically the team was eager to discuss how to turn that traffic into revenue via a Direct-to-Consumer eCommerce implementation. While the salesperson in […]
Marketing & Commerce | March 12, 2020
Business Services are the ideal application of microservices in Digital Commerce
Microservices are a powerful development approach as part of a technology architecture strategy.
Marketing & Commerce | February 3, 2020
HCL Retail Tour @ NRF
For NRF 2020 the vision (pun intended) for the HCL Retail Tour was to get our clients and partners thinking about the possibilities for how the store can help drive online traffic.
Marketing & Commerce | February 3, 2020
An Experiential Walk in NYC
As we continue to live in an experiential world, the role of physical retail continues to evolve. The store becomes a place to play, to discover, to stay a while and convene with others.
Marketing & Commerce | January 3, 2020
How can you make eCommerce Green Commerce? By John Beechen, Commerce Specialist and Green Strategist
The past few months culminating in the Climate Change summit at the United Nations and protests in major cities over the lack of action by world governments represents a tipping point.
Marketing & Commerce | December 19, 2019
Part 3 What is an ecommerce platform?
Closely tied to ecommerce is the underlying platform and technology that makes it all possible. The ecommerce platform is the core technology engine that allows products/services to be shown and sold – including product information (size, color, description, specifications, etc), search experience, catalog management, promotions, starter stores, product images, pricing, availability, payment options, up-sell/cross-sell capabilities […]
Marketing & Commerce | October 21, 2019
Part 2 - What Drives Ecommerce?
As ecommerce has grown to be a bigger part of the retail pie, expected to be almost 18% of all retail sales in 2021, it has correspondingly grown in complexity.
Marketing & Commerce | October 15, 2019
Part 1 - What is eCommerce?
This is the first in a three part series where we seek to provide some basic groundwork and understanding for the basics of ecommerce
Marketing & Commerce | September 24, 2019
5 Ways Complex Pricing Impacts your B2B Commerce Strategy
RP may be your source for all pricing information but it’s your customer-facing platforms that need the flexibility to keep you relevant in today’s market.
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